
Nizeletter – Tools, Tactics & Growth Learnings
Every week, I share tools, strategies, and experiments I’m running – mostly in e-commerce, but always transferable to SaaS, online coaching, or digital products.
You’ll get practical insights, mini-case studies, and tactical systems that actually work – not just theory.
Many Casestudies
Practical Hacks
Just real results.
Let the work speak for itself.
From €1M+ revenue milestones to ROAS 10x returns, these case studies showcase how we’ve helped founders, coaches, and ecommerce brands level up.

€1M+ Lifetime Revenue with Brand & Funnel Optimization
Through strategic brand positioning, optimized funnels, and paid ad support, we helped Ornamentus surpass €1 million in lifetime revenue.

80% More Revenue in Q4 & €100K in Just 4 Days
Stryve’s explosive Q4 came from a smart combo of CRO, ad scaling, and launch strategy. Our work led to 80% revenue growth and €100K in just 4 days.

After 2 years of collaboration it got sold to Stokke
We collaborated for 2 years and we achieved a constant return on invest of 8-10 on their adspend

2,500 Leads from only €40K Ad Spend
We built and executed a lead generation funnel that delivered 2,500+ qualified leads for online coach Traivend — while maintaining healthy ad costs throughout the process.
?
Daily Profit Growth: From €1K to €6K/Day
We created a whole e-commerce funnel with upsells, Emails marketing flows and landingpages. We are scaling this brand at the moment and are aiming for 500 k profit per month.

1,2 Mio CHF per year with a ROAS of 5
We worked for 2 years with Mara Vital and scaled their Meta ads. We parted ways this year, because the group is controlling their own agency. We will drop by every now and then to help out.
What others say about working with me
People I’ve worked with value the clarity, consistency, and results I bring to the table. Here’s what they have to say about the experience of working together.
Live consulting snippet – How I think and structure growth
Want to work together, talk, or just connect?
Looking for a podcast guest who delivers – not just talks?
I'm not here for generic growth hacks. With €3M in ad spend managed, 1000 newsletter subscribers, 1500 LinkedIn connections, 400 YouTube followers, and a strong B2B network in Germany (via BNI), I bring reach, depth, and real business insight.
Why paid ads often underperform – and how to make them truly profitable
How founders can escape chaos and build real systems
From agency life to equity deals: lessons from the inside
The operator-to-owner transition – documented and de-hyped